My graduate and undergraduate students collected data on parenting motivations for five straight days at the State Fair. The study was titled simply, “Unpack your parenting, Get a backpack!” It was a big hit with over 850 participants completing the survey. People really wanted those UMN drawstring backpacks! Can’t wait to begin analyzing the data and hopefully showcasing our newly validated parenting measure. Great work, Xiang and Christine, making it all a success.